•
177 products

Getting to us from Romford

About forty-one miles, about an hour by car. The usual route is the A118, the A12, the M25 and the A1081, then the A414 into Hemel Hempstead.

Schools we work with in Romford

If she is at one of these schools in Romford, we would be delighted to see her:

  • Atam Academy
  • Bower Park Academy
  • Chadwell Heath Academy
  • Drapers' Academy
  • Immanuel School
  • Marshalls Park Academy
  • Redden Court School
  • St Edward's Church of England Academy
  • The Frances Bardsley Academy for Girls
  • The Warren School

One style, one girl, one school. We sell each style to only one girl at each school. The moment a style is registered to her school it is closed to everyone else there — so the earlier she comes, the more she has to choose from.

Every year we look for Prom Ambassadors — girls in Year 11 and Year 13 who love the whole business of getting ready and want to be part of ours. Applications for 2027 are open now, and we would be delighted to hear from girls in Romford. Apply to be a Prom Ambassador.

Doing it in one visit

Many girls choose on the day. They come with a rough idea of what they like, try a handful of styles and leave with the dress registered to their school. Where it suits, we can also look at sending the dress to you by secure courier rather than you making the journey back for it — it is worth asking your stylist about at the fitting. Alterations would then be arranged locally.

The 2027 collection

Hundreds of exclusive styles, sizes 4XS to 14W, from £199. Ball gowns, fitted and mermaid, A-line, sequin and embellished, satin and couture — styles you will not find in the high-street chains, and never sold twice into the same school.

What Romford families ask us

What if she needs the dress altering?

Alterations are booked as a separate short appointment. If the dress is sent to you by courier instead, alterations are arranged locally.

How early should we book?

As early as you can. Each style is sold to only one girl at each school, so the popular ones start closing early in the season.

How does the deposit work?

A £99 deposit holds the dress, and the balance can be spread over interest-free instalments, completed before she collects it.

Do we need an appointment?

Yes. Appointments are free and last an hour, one-to-one with a stylist, so she has the stylist’s full attention for the whole visit.

Further reading

Nearby

We also welcome girls from Hornchurch, Dagenham, Upminster and Ilford & Redbridge.

Book your fitting

Appointments are free and last an hour, one-to-one with a stylist, at our boutique at Unit 7 Riverside, Hemel Hempstead. Sizes run from 4XS to 14W and prices start at £199. A £99 deposit holds the dress, and the balance can be spread over interest-free instalments, completed before she collects it.

Book a free fitting appointment, about forty-one miles from Romford, and lock in your dress before anyone else at your school can choose it.