The Beyond Club terms

Version 1.3 · effective 4 October 2026

1. Who can join

1.1 The Beyond Club is invitation-only and is being rolled out selectively. It is currently open to girls whose prom was in 2026 or earlier. Customers who have shopped with us for occasions other than prom can become members of The Beyond Club. If your prom is in 2027, please wait until your prom is over before joining, even if you have also bought a dress for another occasion. The person who bought and the person who wore the dress are each invited to become members, with a code of their own. If they are the same person, that is one membership.

1.2 Membership is free. If you have been invited, you become a member when you accept these terms and claim your code.

1.3 For the prom-purchase route in the current rollout, your prom must have taken place in 2026 or earlier. Girls with proms in 2027 can apply to our Prom Ambassador programme. If you have bought a prom dress from us for 2027, or your prom is in 2027, apply to our Prom Ambassador programme. Customers who have shopped with us for occasions other than prom can become members of The Beyond Club. If your prom is in 2027, please wait until your prom is over before joining, even if you have also bought a dress for another occasion.

1.4 If you are under 18, when you claim your code you confirm that a parent or guardian has given you permission to join, and you give us their email address. We then ask your parent or guardian to confirm their approval. We normally email them, and they can reply to that email or call us on +44 1442 973871; if we cannot email them, they can give their approval by calling us on that number. We create your code only once they approve. We keep a record of that approval.

2. Your code

2.1 You receive a personal code, for example BC-7K9Q2. It is yours to share with friends and family.

2.2 Your code works for as many friends as you like, and each friend can use it on every qualifying purchase they make.

2.3 As a Beyond Club member, use your Membership code to save 5% on your purchase and earn another 5% in reward credit for next time—up to 10% combined benefit. Terms apply. This applies to full-price eligible products only. It cannot be combined with any other promotion. One purchase is never rewarded twice.

2.4 Choose how to benefit: use your Membership code for 5% off plus 5% reward credit towards a future purchase, up to 10% combined benefit, or use a separate Reward code to spend your available credit. When you spend reward credit, you receive no additional 5% membership discount and earn no new reward on that purchase.

3. What your friend receives

3.1 Your code gives your friend 5% off full-price items, including dresses and accessories, with no upper limit.

3.2 The discount applies to full-price eligible items only. It does not apply to sale items. It cannot be combined with any other promotion.

3.3 When a Membership code is used, its owner earns the reward, whoever pays. Without a code, a qualifying repeat purchase may still earn a reward for the member linked to that customer, but the 5% discount requires a Membership code. Each purchase earns only one reward. If you disagree about a reward, please contact us. Proms & Beyond will review it and make the final decision.

4. What you receive

4.1 A Beyond reward worth 5% of each qualifying purchase your friend makes, up to £30 for each purchase. There is no limit to how many rewards you can collect.

4.2 Your reward is 5% of the qualifying items' full price before the membership discount, including VAT, rounded to the nearest penny, up to £30 for each purchase. A deposit or instalment is not a separate purchase for that cap.

4.3 Two examples:

• Your friend buys a £199 dress. They save £9.95, and your reward is £9.95.
• Your friend buys a £1,000 dress. They save £50.00, and your reward is £30.00, the most for one purchase.

4.4 Sale items, alterations and gift cards do not earn rewards. Several qualifying items bought together share one £30 maximum.

4.5 A purchase paid for, wholly or partly, with a Reward code does not earn a new reward, for you or for anyone else. If you return something you bought with a Reward code, section 6.6 still applies.

5. When your reward can be spent

5.1 Pending. When your friend's deposit has cleared, we tell you the estimated reward. A pending reward cannot yet be spent, and it may change or be cancelled if the order changes.

5.2 Available. Your reward becomes available to spend:

• for a purchase in our boutique, once the order is paid in full and the dress has been collected;
• for a purchase online, once the order is paid in full and 30 days after it is sent out.

We then tell you the exact amount and its expiry date.

5.3 Each available reward can be spent for twelve months from the date it became available. After that it expires.

5.4 Rewards are Proms & Beyond credit only. They have no cash value and cannot be exchanged for cash, transferred or sold.

6. How to spend your reward

6.1 Your reward balance can be spent on full-price items. It cannot be spent on sale items.

6.2 You can make a single-use Reward code yourself in My Beyond Club, for up to £150 at a time, or email us at club@promsandbeyond.com or ask in the boutique. You can have up to three unused Reward codes that you have made yourself in My Beyond Club at a time. Codes our team makes for you at your request are not counted. A code is linked to your customer account and is valid for 24 hours, or until your earliest reward expires if that is sooner.

6.3 If you spend less than the code's value, the unused part goes back to your balance with its original expiry date.

6.4 If you would like to use your reward at an appointment, let us know beforehand so the code is ready when you arrive.

6.5 A Reward code made in My Beyond Club is for up to £150. If you would like to use more of your available rewards, Daisy or Iris will approve and arrange a larger code for you.

6.6 If you return something you bought with a reward code, the reward you spent on it goes back to your balance with its original expiry date, unless, or to the extent that, that reward has since been cancelled or reduced under section 7. It is never refunded as cash, and an exchange counts as a return and a new purchase. Prom dresses bought in our shop cannot be returned or refunded, whether or not you used a reward code, so this applies only to purchases that are returned or refunded. This does not affect your statutory rights.

7. Cancellations and refunds

7.1 If your friend cancels the order in full, or it is fully refunded, the reward for that purchase is cancelled.

7.2 If part of the order is refunded, we recalculate your reward once the refunds on that order add up to £50 or more. Below £50, your reward stands.

7.3 If you have already spent a reward and the order it came from is later cancelled, we will not ask you to repay it. A member of our team reviews every such case. If we see a repeated pattern, we may pause your code after that review.

8. Sharing your code fairly

8.1 If you share your code publicly, label the post as an ad, for example “Ad | My Proms & Beyond code BC-7K9Q2 gets you 5% off.”

8.2 You never have to post, share or promote anything.

8.3 Please do not put your code on voucher, coupon or discount websites. We may pause a code that appears on one.

8.4 Posting your own prom photographs is not advertising and needs no label, unless you are also sharing your code.

9. Pausing and ending

9.1 We may pause an individual member's code after reviewing a deliberate pattern of misuse. Pausing one member's code does not affect anyone else.

9.2 The Beyond Club has no scheduled end date. While it operates, you keep earning on every qualifying purchase your linked friends make.

9.3 We may close the club, or change how rewards are earned from a future date, by giving members at least 60 days' notice by email. We would only change the reward rate or maximum, the eligible products, or how rewards are spent, and only for a good reason such as a change in the law or tax, preventing misuse, or the club no longer being viable to run.

9.4 A closure or change does not, by itself, take away the reward on any friend's purchase whose deposit cleared before the date it takes effect. That reward is still released, recalculated or cancelled under sections 5 and 7 in the usual way. A reward that is already available keeps its original expiry date; one that becomes available later has the usual twelve months. While you hold any such reward, you can still spend it as set out in section 6.

10. Your information

10.1 We keep a record of your membership, your code, the purchases made with it and your rewards, so that we can run the club accurately. This includes the version of these terms you accepted and when. Our privacy policy explains how we look after your information.

11. Contact

Questions about The Beyond Club? Email club@promsandbeyond.com.

Proms & Beyond is a trading name of House of Dresses Ltd, 20–22 Wenlock Road, London N1 7GU.