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Getting to us from Westminster

About twenty-seven miles, about an hour by car. The usual route is the A41 and the M1, then the A414 into Hemel Hempstead.

Schools we work with in Westminster

If she is at one of these schools in the borough of Westminster, we would be delighted to see her:

  • Ark King Solomon Academy
  • Bales College
  • Francis Holland School
  • Halcyon London International School
  • Harris Academy St John's Wood
  • ICS London
  • Kensington Park School
  • London Park School Mayfair and London Park School Sixth
  • Maida Vale School
  • Paddington Academy
  • Pimlico Academy
  • Queen's College, London
  • Southbank International School Westminster
  • St Augustine's Federated Schools: CE High School
  • St George's Catholic School
  • Sylvia Young Theatre School
  • The American School in London
  • The Grey Coat Hospital
  • The St Marylebone CofE School
  • Westminster Academy
  • Westminster School

Come and lock your dress for prom night. We sell each style to only one girl at each school. Once a style is registered to your school it is closed to everyone else there, which is why the girls who come early have the most to choose from.

We are also looking for Prom Ambassadors for 2027: Year 11 and Year 13 girls who love getting ready as much as the night itself. Girls from Westminster are very welcome to apply. Apply to be a Prom Ambassador.

Doing it in one visit

Plenty of girls do the whole thing in a single visit. They arrive knowing roughly what they are looking for, try on a handful and choose on the day. Where it suits, we can also look at sending the dress to you by secure courier rather than you making the journey back for it — it is worth asking your stylist about at the fitting. Alterations would then be arranged locally.

The 2027 collection

Hundreds of exclusive styles, sizes 4XS to 14W, from £199. Ball gowns, fitted and mermaid, A-line, sequin and embellished, satin and couture — styles you will not find on the high street, and never sold twice into the same school.

Questions from families in Westminster

How early should we book?

As early as you can. Each style is sold to only one girl at each school, so the popular ones start closing early in the season.

What if she needs the dress altering?

Alterations are booked as a separate short appointment. If the dress is sent to you by courier instead, alterations are arranged locally.

Do we need an appointment?

Yes. Appointments are free and last an hour, one-to-one with a stylist, so she has the stylist’s full attention for the whole visit.

How does the deposit work?

A £99 deposit holds the dress, and the balance can be spread over interest-free instalments, completed before she collects it.

Further reading

Neighbouring towns

We also welcome girls from Kensington and Chelsea, Camden, Islington and Wandsworth.

Book your fitting

Appointments are free and last an hour, one-to-one with a stylist, at our boutique at Unit 7 Riverside, Hemel Hempstead. Sizes run from 4XS to 14W and prices start at £199. A £99 deposit holds the dress, and the balance can be spread over interest-free instalments, completed before she collects it.

Book a free fitting appointment, about twenty-seven miles from Westminster, and lock in your dress before anyone else at your school can choose it.