"Your dress. Nobody else's at your school!"
Getting to us from Stevenage
A little over twenty-three miles, about forty minutes by car. The usual route is the A1(M), then the A414 into Hemel Hempstead.
Schools we work with in Stevenage
Secondary schools in Stevenage we would love to welcome girls from:
- Barclay Academy
- Barnwell School
- Marriotts School
- The Nobel School
- The Saint John Henry Newman Catholic School
- The Thomas Alleyne Academy
One style, one girl, one school. We sell each style to only one girl at each school. The moment a style is registered to her school it is closed to everyone else there — so the earlier she comes, the more she has to choose from.
Every year we look for Prom Ambassadors — girls in Year 11 and Year 13 who love the whole business of getting ready and want to be part of ours. Applications for 2027 are open now, and we would be delighted to hear from girls in Stevenage. Apply to be a Prom Ambassador.
Doing it in one visit
Many girls choose on the day. They come with a rough idea of what they like, try a handful of styles and leave with the dress registered to their school. Where it suits, we can also look at sending the dress to you by secure courier rather than you making the journey back for it — it is worth asking your stylist about at the fitting. Alterations would then be arranged locally.
The 2027 collection
Hundreds of exclusive styles, sizes 4XS to 14W, from £199. Ball gowns, fitted and mermaid, A-line, sequin and embellished, satin and couture — styles you will not find in the high-street chains, and never sold twice into the same school.
Questions from families in Stevenage
How does the deposit work?
A £99 deposit holds the dress, and the balance can be spread over interest-free instalments, completed before she collects it.
What if she needs the dress altering?
Alterations are booked as a separate short appointment. If the dress is sent to you by courier instead, alterations are arranged locally.
How early should we book?
As early as you can. Each style is sold to only one girl at each school, so the popular ones start closing early in the season.
How long is the drive?
A little over twenty-three miles, about forty minutes by car. The usual route is the A1(M), then the A414 into Hemel Hempstead.
Further reading
- She loved the first dress she tried. Is that normal? It is, and it is often not the one she leaves with. The Psychology of Prom Dress Shopping
- What exactly is the Prom Promise? What we commit to, and why it matters. What Is Our Prom Promise and Why It Matters
- How do we choose the right dress for 2027? Our guide to this season’s choices. How to Choose the Perfect Prom Dress for 2027
Neighbouring towns
We also welcome girls from Hitchin, Baldock, Welwyn Garden City and Harpenden.
Book your fitting
Appointments are free and last an hour, one-to-one with a stylist, at our boutique at Unit 7 Riverside, Hemel Hempstead. Sizes run from 4XS to 14W and prices start at £199. A £99 deposit holds the dress, and the balance can be spread over interest-free instalments, completed before she collects it.