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177 products

Getting to us from Hitchin

A little over twenty miles, about thirty-five minutes by car. The usual route is the A505, the A1081 and the M1, then the A414 into Hemel Hempstead.

Schools we work with in Hitchin

If she is at one of these schools in Hitchin, we would be delighted to see her:

  • Hitchin Girls' School
  • Kingshott School
  • The Priory School

One style, one girl, one school. We sell each style to only one girl at each school. The moment a style is registered to her school it is closed to everyone else there — so the earlier she comes, the more she has to choose from.

We are also looking for Prom Ambassadors for 2027: Year 11 and Year 13 girls who love getting ready as much as the night itself. Girls from Hitchin are very welcome to apply. Apply to be a Prom Ambassador.

Doing it in one visit

Plenty of girls do the whole thing in a single visit. They arrive knowing roughly what they are looking for, try on a handful and choose on the day. Where it suits, we can also look at sending the dress to you by secure courier rather than you making the journey back for it — it is worth asking your stylist about at the fitting. Alterations would then be arranged locally.

The 2027 collection

Hundreds of exclusive styles, sizes 4XS to 14W, from £199. Ball gowns, fitted and mermaid, A-line, sequin and embellished, satin and couture — styles you will not find in the high-street chains, and never sold twice into the same school.

Questions from families in Hitchin

How does the deposit work?

A £99 deposit holds the dress, and the balance can be spread over interest-free instalments, completed before she collects it.

What if she needs the dress altering?

Alterations are booked as a separate short appointment. If the dress is sent to you by courier instead, alterations are arranged locally.

Do we need an appointment?

Yes. Appointments are free and last an hour, one-to-one with a stylist, so she has the stylist’s full attention for the whole visit.

How early should we book?

As early as you can. Each style is sold to only one girl at each school, so the popular ones start closing early in the season.

Further reading

Also close to Hitchin

We also welcome girls from Stevenage, Baldock, Shefford and Luton.

Book your fitting

Appointments are free and last an hour, one-to-one with a stylist, at our boutique at Unit 7 Riverside, Hemel Hempstead. Sizes run from 4XS to 14W and prices start at £199. A £99 deposit holds the dress, and the balance can be spread over interest-free instalments, completed before she collects it.

Book a free fitting appointment, a little over twenty miles from Hitchin, and lock in your dress before anyone else at your school can choose it.