"Your dress. Nobody else's at your school!"
Getting to us from Berkhamsted
A little over six miles, about fifteen minutes by car. The usual route is the A41, then the A414 into Hemel Hempstead.
Schools we work with in Berkhamsted
If she is at one of these schools in Berkhamsted, we would be delighted to see her:
- Ashlyns School
- Berkhamsted School
- Egerton-Rothesay School
Come and lock your dress for prom night. We sell each style to only one girl at each school. Once a style is registered to your school it is closed to everyone else there, which is why the girls who come early have the most to choose from.
We are also looking for Prom Ambassadors for 2027: Year 11 and Year 13 girls who love getting ready as much as the night itself. Girls from Berkhamsted are very welcome to apply. Apply to be a Prom Ambassador.
Doing it in one visit
Many girls choose on the day. They come with a rough idea of what they like, try a handful of styles and leave with the dress registered to their school. Where it suits, we can also look at sending the dress to you by secure courier rather than you making the journey back for it — it is worth asking your stylist about at the fitting. Alterations would then be arranged locally.
The 2027 collection
Hundreds of exclusive styles, sizes 4XS to 14W, from £199. Ball gowns, fitted and mermaid, A-line, sequin and embellished, satin and couture — styles you will not find on the high street, and never sold twice into the same school.
Questions we are asked by Berkhamsted families
Can we come straight from school on a weekday?
Yes. Weekday appointments run into the evening on the days we are open, so an after-school fitting is easy to arrange.
What if she needs the dress altering?
Alterations are booked as a separate short appointment. If the dress is sent to you by courier instead, alterations are arranged locally.
Do we need an appointment?
Yes. Appointments are free and last an hour, one-to-one with a stylist, so she has the stylist’s full attention for the whole visit.
How early should we book?
As early as you can. Each style is sold to only one girl at each school, so the popular ones start closing early in the season.
Further reading
- She loved the first dress she tried. Is that normal? It is, and it is often not the one she leaves with. The Psychology of Prom Dress Shopping
- Which style suits her shape? Our style guide goes through the main silhouettes. Prom Dress Guide: How to Choose the Perfect Style for Your Body Shape
- Why only one dress per school? The thinking behind our promise, and what it means for your daughter. Why We Only Sell One Dress Per School
Neighbouring towns
We also welcome girls from Tring, Chesham, Hemel Hempstead and Amersham.
Book your fitting
Appointments are free and last an hour, one-to-one with a stylist, at our boutique at Unit 7 Riverside, Hemel Hempstead. Sizes run from 4XS to 14W and prices start at £199. A £99 deposit holds the dress, and the balance can be spread over interest-free instalments, completed before she collects it.