177 products

Getting to us from Baldock

About thirty miles, about three-quarters of an hour by car. The usual route is the A1(M), then the A414 into Hemel Hempstead.

Schools we work with in Baldock

The secondary school in Baldock whose girls we would like to hear from:

  • The Knights Templar School

One style per school, and it is hers. We sell each style to only one girl at each school. Once it is registered to her school, no other girl there can buy it from us, which is why coming early makes such a difference.

We are also looking for Prom Ambassadors for 2027: Year 11 and Year 13 girls who love getting ready as much as the night itself. Girls from Baldock are very welcome to apply. Apply to be a Prom Ambassador.

Doing it in one visit

Many girls choose on the day. They come with a rough idea of what they like, try a handful of styles and leave with the dress registered to their school. Where it suits, we can also look at sending the dress to you by secure courier rather than you making the journey back for it — it is worth asking your stylist about at the fitting. Alterations would then be arranged locally.

The 2027 collection

Hundreds of exclusive styles, sizes 4XS to 14W, from £199. Ball gowns, fitted and mermaid, A-line, sequin and embellished, satin and couture — styles you will not find on the high street, and never sold twice into the same school.

Questions from families in Baldock

How early should we book?

As early as you can. Each style is sold to only one girl at each school, so the popular ones start closing early in the season.

Can we come straight from school on a weekday?

Yes. Weekday appointments run into the evening on the days we are open, so an after-school fitting is easy to arrange.

What if she needs the dress altering?

Alterations are booked as a separate short appointment. If the dress is sent to you by courier instead, alterations are arranged locally.

Do we need an appointment?

Yes. Appointments are free and last an hour, one-to-one with a stylist, so she has the stylist’s full attention for the whole visit.

Further reading

Neighbouring towns

We also welcome girls from Hitchin, Stevenage, Shefford and Biggleswade.

Book your fitting

Appointments are free and last an hour, one-to-one with a stylist, at our boutique at Unit 7 Riverside, Hemel Hempstead. Sizes run from 4XS to 14W and prices start at £199. A £99 deposit holds the dress, and the balance can be spread over interest-free instalments, completed before she collects it.

Book a free fitting appointment, about thirty miles from Baldock, and lock in your dress before anyone else at your school can choose it.